• Your step forward Go for meaningful things in your life and career. Small steps can bring big results. This website has been created to support you through your decisions, dilemmas and actions when you feel it is time for change.
  • Useful tips The tips and advice on this website draw on selected topics from readers or from my coaching clients. Find your topic among the existing ones, or suggest one yourself.
  • Coaching - professional support for your next steps Coaching starts where useful tips end: coaching is about “you” instead of “a general case”. It considers your complex life situation, not just one issue, and it helps you create your own unique solutions.
  • People = experiences and stories Are you wondering what has helped others in a situation similar to yours? This website also offers space for sharing your experience and advice with other readers – and learning about theirs.

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(Recommended Structure)


A.           The main vision and goals of your company


B.           Services and/or products


C.           Target group(s)


D.           Your unique selling points


E.           Selling strategy


F.            Primary marketing strategy


G.          Your goals: for the first 6 months, 1 year, 5 years, 10 years


H.           Your financial plan, including how you are going to pay yourself


Trust is not about having no fears. Trust is an active decision to take the risk and, despite some fears, to act according to your hopes.


You are considering a career change. You have an idea – or several ideas – for a new career direction. You have googled and read and thought about it, and observed the whole thing from a safe distance.

Now it’s time to test whether you would really like it!

This article offers a few ideas on how to get in touch with the reality of the new career you have been considering, before you make any serious commitments.



One thing that can hold people back from developing better self-esteem is their concern that they would turn into an arrogant person who looks at other people from above and acts at other people´s expense.

Self-esteem and arrogance are two different things. It is possible to be self-confident without insulting others.



Let´s say you have decided to make a career change and you are currently trying to find out more about the related job market and how you could succeed in it. A lot of information can be found on the internet, but the most precious advice you can usually get is from people who are already working in the desired field.

If they  gave you 15-20 min of their precious time, you might get some useful advice for your next steps and increase your chance in the desired market. But how can you ask someone experienced and busy for something like that?


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